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Below are a small sample of the many questions that you have to answer and commit to when you build your web site from the ground up.
A KICS web site will provide you with The KICS Solution these solutions.
Don't get stuck with a web site that does things The Hard Way the hard way.

To completely appreciate the amount of time and effort saved by having a KICS web site, please take a moment to think about how you would solve these questions if you were left to do all the work yourself:

  • Once you have a web site, how will you maintain it?
    • The KICS Solution The KICS Solution: Maintenance of your KICS web site takes less than 10 minutes a week using our web-based Content Management System.
    • The Hard Way Other Web Sites: Time consuming web site coding, typing of session times, checking for rating changes all using expensive software.
  • Will you learn how to edit web site pages?
    • The KICS Solution All maintenance of your KICS web site is performed from within your web browser! No expert knowledge is required and we conduct training with you to ensure you understand all aspects of the web site system.
    • The Hard Way Web development is a professional skill that takes years to learn. Do you have the time to learn?
  • How much will the web site editing software cost?
    • The KICS Solution No extra software is required for the complete managment of your KICS web site. You can manage all aspects of your web site using the web browser you are using now!
    • The Hard Way Web development software such as Adobe Dreamweaver cost hundreds of dollars. Adobe Photoshop may be required to make minor edits to movie images and posters. Video conversion software is also required if you wish to format trailers for your web site.
  • Will you employ someone to make these changes for you?
    • The KICS Solution The tools provided with your KICS web site mean you can do all regular maintenance yourself.
    • The Hard Way A professional web site developer will ask around $100 an hour for all maintenance work. Maintaining your web site through a 3rd party web developer is likely to be a very expensive endevour!
  • Who will stay up late on a Wednesday night to ensure your information is current for the new movie week each Thursday morning?
    • The KICS Solution Your KICS web site intelligently uses live date information to ensure that the most current information is always presented to your customers. You can be confident that your web site will always display relevant information.
    • The Hard Way Set aside a few hours each Wednesday after work to sit down in front of the computer and become frustrated that you have to waste time each and every week.
  • Who will gather movie information, format images and insert movie still images?
    • The KICS Solution All movie information, including posters, still images and trailers are provided by Kinesis. All you need to do is tick the appropriate movie titles and they appear instantly on your web site!
    • The Hard Way Creating consistent movie information is a time-consuming task. Experience with Adobe Photoshop may be required if you wish to make any changes to the material, such as removing an incorrect international release date.
  • Who will type in your session times and who will remember to update these session times if they change mid-week?
    • The KICS Solution Your KICS web site uses exclusive software to automatically update your session times directly from your Point of Sale system, such as Venue, Showcase or Vista. You will never have to type session times again!
    • The Hard Way Each week someone must waste time copying session times from a printed page to your web site. As with any typed information, spelling errors can occur.
  • How will you manage your email subscribers?
    • The KICS Solution Your KICS web site manages your email subscribers without any interaction on your behalf and automatically sends an email to your customers each week. All bounced emails are handled automatically, keeping your mailing list clean.
    • The Hard Way Manage your email list manually by adding names to a list. Each time you send your email from Outlook your inbox may get flooded with mail-return notices for those subscribers who have since moved on.
  • Who will host your web site? What guarantee do they provide that the site will be online?
    • The KICS Solution We host your web site for you as part of your web site package and provide a 99.5% uptime guarantee! An unlimited number of email accounts are included and there's no bandwidth issues to worry about.
    • The Hard Way Get your own hosting service and learn how to manage your web site pages with FTP software and other management tools.
  • What happens if the person responsible for your web site leaves the company or falls ill?
    • The KICS Solution Because a KICS web site can be maintained through your web browser there is no need to create a reliance on one person's expertise to update your web site. If the staff member responsible for your web site falls ill or leaves your company you can quickly pick up where they left off.
    • The Hard Way Your web site will likely suffer from out of date session times, inconsistent movie information and differences in visual style when an untrained person attempts to maintain a web site without any previous experience.

the difference between a poor and a great web site is how you manage content

A web site may look good at first glance but unless it is accompanied by a rich set of tools to maintain it on a weekly basis you should avoid it at all costs! The best choice is a KICS web site for its ease of use and numerous time-saving features.

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